When applying makeup it’s best to enhance your features not add more. For instance color eye shadow, loud lip stick, and bold eye liner are too much for a newscaster and not appealing to your audience. A nice natural look always works on camera and makes you look clean and presentable.
This week I will be discussing the importance of appearance on camera. When I first started studying in this field I dressed up a lot but I didn’t wear makeup except for lip gloss and lip stick. However, whether you like it or not, it’s best to consider wearing it. When I was informed that everybody on screen wears makeup, I was shocked because some didn’t need it including men. But it did give them a more professional look. When on camera bare face the screen shows every blemish, scar and mole, but with the help of makeup it’s hard to notice. I also suggest if you are not good at applying foundation to ask for help from someone who knows what they are doing, because you don't want to look like a clown on television. There is such a thing as too much makeup, especially for women.
When applying makeup it’s best to enhance your features not add more. For instance color eye shadow, loud lip stick, and bold eye liner are too much for a newscaster and not appealing to your audience. A nice natural look always works on camera and makes you look clean and presentable.
0 Comments
We are now in a “learn by experience” stage of the internship.
This week was all about seeing how much we have learned and if we could do everything on our own. I really enjoy it. Everything we did this week was hands on work. Hardin mostly sat back and let us run everything. Sometimes we had full reign over the production of the show to gage if we learned everything. We were able to put everything we learned in motion. This week was by far the most freedom we have been given this summer to run the board ourselves. Besides running the board and the commercials, we continued to learn and practice how to input the spots and rejoins into the “phant” system. This aspect of the internship is still somewhat difficult. It is an easy process, but you have to make sure you get every detail right because companies are paying for those advertisement spots. The rejoins are much easier to put in than the spots. I think I have gotten the rejoins down, but I still need work on the spots. The most difficult part about inputting the spots is that they change every day. The order, number of spots and even the spots themselves are different, so you can’t really memorize what to put in. You can only memorize the process of how to do it. Disadvantages of working for nonprofit:
In one of my previous posts I discussed how I enjoyed interning for a nonprofit - some of the reasons being that I loved the feeling of working towards a cause and knowing that the work I'm doing goes for a good cause. Although this remains true and I love the cause I'm working for, after working with CASA for a few months I have also noticed a few disadvantages that come with working for a nonprofit: 1. Limited money/resources - obviously, working for a small nonprofit includes having a very small amount of money to work with, especially when it comes to advertising or event planning. Though there are bigger non profits that have bigger budgets, all nonprofits are reliant on donors and supporters to raise money, which means that you are constantly unsure of the budget you are working with and that the budget you have could change at any moment - sometimes negatively. 2. Limited ways to connect with audience - one of the struggles for me personally working at a nonprofit is that I've had trouble connecting with the audience over advertisements and social media. It often feels that there are not many ways to reach out, and too often the focus is asking for money/volunteers/resources instead of building a relationship with our audience. 3. Emotionally Draining - one thing I have noticed with my supervisors is that this is an extremely emotionally draining job. Although they believe in the cause and badly want it to be successful, it's hard to day after day hear sad stories and constantly feel like the organization isn't helping enough. This job is stressful because if you fail, it's not just being money lost, it's lives being affected. This week I am talking about how to find an internship in Memphis. Whenever I started looking it was a daunting task, but it really isn’t all that terribly hard if you know what to do. First you should talk with your advisor. Personally, my advisor in the journalism department will send out several intern postings a week to her advisees. Your advisor will definitely know what’s going on in the area and can help you pick out something that works with what you are trying to learn. Next, make a LinkedIn profile. LinkedIn is an amazing resource for both future employees and employers. It’s basically just another way for you to get your name and resume out there. Don’t forget to connect your profile with the journalism departments as well because they also post internships and job openings regularly. Third make a profile with Memphis eRecruiting site. Through that I have received calls for interviews and an internship with International Paper. It also has a place where you can search for internships or jobs and narrow it down by state and town. Finally, attend career fairs. This is a great way to make face-to-face contact with people who could potentially hire you. Don’t forget to bring several resume copies and to dress professionally.
In this blog I would like to discuss the importance of facts. When writing a story it's very easy to write a story wrong where as it becomes false or misleading. Always when getting a story make sure that ALL of your facts are correct and accurate because a story can change in a matter of seconds. Some news station are in so much of a competition that they forget that it's best to be last with the right story then to be first with the wrong story.
For example let's say there is breaking news of a shooting. According to police a young man went on an outrage and starts to shoot inside of the house shooting a woman who is currently not responding. One news station so anxious to get the story out pronounced that she was dead, were later on she was pronounced alive but in critical condition. The other news station that patiently waited now gives out the right news were the other station has to do another story to correct their mistake. I have learned at the news station that it's not always good to be first! When you give out false information you lose your creditability, which makes you lose watchers because you are considered not dependable. When writing any story look over it. If needed, ask more questions and get more sources to back up your story. It’s always best to have accurate facts then random guesses or opinions. According to the U.S. Department of Labor’s Bureau of Labor Statistics, the medium income for publicists across the United States was $51,960 as of May 2009. That’s a huge lump sum for a make over. However, publicists are not in the business of make up and hairstyling. The main job of a publicist is to manage and promote a client’s image. The publicist's primary day-to-day responsibilities are to manage his clients' schedules, arrange photo shoots and interviews, pitch stories to journalists that will shed the client in a positive light and draft and execute press releases. The most successful and well-known publicists start from the bottom but climb their way up. A great way to start your career as a publicist is to get an internship in college to gain real world experience of this exciting fast-paced career. Also, of course a publicist should have a background in journalism preferably public relations journalism. Excellent written and verbal communications is necessary as is an outgoing personality with a good sense of humor. The ability to build and maintain relationships is as important as having a great deal of patience. Being a publicist is a very exciting and on going task. Whether you are a publicist for a high profiled celebrity or a large company, this job can be very rewarding and promising.
This week at the internship was great. Not only did I get a little more hands on experience with running the board at Sports 56, but I also learned how to record, cut and edit program promotions for WUMR and the Sports Desk. Learning how to record and edit the promos is by far the most rewarding aspect of the internship so far. Creating promos is a process with a lot of steps. First, you must write the script and record everything you are going to say. Then, you must edit out all of the pauses and make sure the timing is correct. Once everything sounds correct, the final step is choosing a background to go with the message you are trying to portray. This is where it gets a little tricky. Once background music is chosen, the two pieces must be meshed together. This is by far the hardest part of creating promos, because the volumes of the two pieces have to be set to where the background music does not drown out the speaking. This is very time consuming and can be very frustrating when trying to get the timing of the volume shifts down. To me this was a very rewarding experience. I started from scratch and had to put all the pieces together myself. I put in a lot of time and hard work and now the promo I created will be played at the campus station, WUMR to promote our show the Sports Desk. I really feel like I accomplished something, that will be very good experience for the future. This week at Hunter Fan, my first video that I edited was a success. It is now on YouTube and on Hunter Fan’s website. I started editing the first fan installation that I videoed. I started to make it similar to the first video that I edited so that way all of the videos will be the same color and graphics to the customer. At times that I was not editing the video, I would also work on the excel document that I talked about at the beginning of the month. It is comparing prices and qualities of other fan companies to better our products. I also took a day to go down to the lab and start videoing changing out the globe light to the fan we installed into a three-light kit. The video was not long at all. It is just to show exactly how to do it and to have an alternative visual for the customer to watch. After I finished videoing the engineer installing the three-light kit, I exported the clips into the Adobe Software. Next week, I will probably finish editing the fan installation and keep working on the three-light kit installation. We will then begin to video how to install a remote to control the fan and how to sync the remote to the fan.
Starting a new internship is an exciting but nerve-wracking time in a person’s life. This week I’ve decided to compile a list of tips on how to you can successfully transition into a new work environment as seamlessly as possible.
1. Write everything down. – I know you might feel over eager by doing this, but honestly so much stuff happens within the first few days at a new place, you might forget. Also employers will notice this and taken it as a sign of great interest in what you are doing. From the simplest assignments to the locations of important places, just write it down! 2. Ask for a tour of the place. – From a smaller office to a large corporation, a tour can be beneficial to anybody. More than likely your knowledge of the building or campus is limited and getting an overview of the place will definitely help you find what you need. At St. Jude I was shown around my floor when I arrived and without that I wouldn’t have known where to by the 25 cent Cokes as opposed to the $1 Cokes. 3. Try to remember as many names as you can. – Your first few days are crazy, and you are meeting a ton of people constantly. Work hard to remember as many names as possible because the next time you see them they will be glad you took the time to commit them to memory. 4. Make connections with your co-workers. – There is always the possibility that an internship could eventually turn into a full time job. By making connections with your co-workers and team members, managers will see you can get along with the group that is already established with the company. Being a loner can only serve to hurt you in the end. |
Erin Willis, Ph.D.Assistant Professor at the University of Memphis. Loves news. Loves food. Loves Pugs. And now, loves Memphis basketball. Go Tigers, Gooooo! Archives
April 2015
Categories |